Kniha AI for Marketing Idil M. Cakim

AI for Marketing

The Consumer Perspective

Autor: Idil M. Cakim
Jazyk: Angličtina
Vazba: Pevná
Dostupnost: Očekávaná novinka
Vydání 29. 07. 2026
4 043
This book examines the human side of AI adoption at a time when technology is advancing faster than...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2026
Stránek
200
EAN
9781041135333
Enbook ID
51518325
Hmotnost
620
Rozměry
129 x 198

Kompletní popis

This book examines the human side of AI adoption at a time when technology is advancing faster than consumer comfort. Millions use AI to search, plan, create, and make decisions, but trust remains fragile. Cakim explains why that gap persists, and what it means for marketers trying to reach audiences who are both curious and cautious.

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