Arkaik Clothing

Name: Arkaik Clothing
Brand: LAP Lambert Academic Publishing
SKU: 9783659834356
Price: 1504 CZK
Availability: InStock

Success and Business Lessons of a College Entrepreneur

Autor: Jordan Abidor, Alex Trichak

Jazyk:

Vazba: Brožovaná

Vydavatel: LAP Lambert Academic Publishing

Dostupnost: Skladem u dodavatele

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At age 16, Jordan Abidor started Arkaik Clothing out of his parents garage. By age 20, Arkaik had su...

Informace o knize

Autor

Jordan Abidor, Alex Trichak

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2016

Stránek

164

EAN

9783659834356

Enbook ID

02959458

Vydavatel

LAP Lambert Academic Publishing

Hmotnost

262

Rozměry

150 x 220 x 10

Kompletní popis

At age 16, Jordan Abidor started Arkaik Clothing out of his parents garage. By age 20, Arkaik had surpassed $1M in Annual Revenue and had nearly 30 employees working out of a Tempe, Arizona warehouse. Abidor also created an Arkaik Record Label, T-Shirt Printing company and a handful of other projects while touring the United States selling Arkaik on music festivals. While attaining his degree in Marketing, Jordan was also running a growing company while facing the US recession, increasing corporate debt and changes in the digital marketing landscape. After nearly 8 years in business and amassing record sales in 2011, by 2014 Arkaik was out of capital, employees and office space. 'Arkaik Clothing: Successes and Business Lessons of a College Entrepreneur' allowed Jordan Abidor and Thesis-Partner Alex Trichak to explore how this company used social media marketing, strategic partnerships with musicians and word of mouth to explode in popularity in 2011, and why a mere three years later, was no longer in business.

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Arkaik Clothing

Success and Business Lessons of a College Entrepreneur

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také