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Kniha Brand Sense Martin Lindstrom

Brand Sense

Sensory Secrets Behind the Stuff We Buy

Autor: Martin Lindstrom, Philip Kotler
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Free Pr
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
279 Kč
Now available in paperback, "Brand Sense," the definitive book on sensory branding, shows how compan...

Informace o knize

Autor
Martin Lindstrom, Philip Kotler
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2010
Stránek
175
EAN
9781439172018
ISBN
1439172013
Enbook ID
11062663
Vydavatel
Free Pr
Hmotnost
159
Rozměry
140 x 216 x 13

Kompletní popis

Now available in paperback, "Brand Sense," the definitive book on sensory branding, shows how companies appeal to consumers' five senses.

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