Charismatic Capitalism

Name: Charismatic Capitalism
Brand: The University of Chicago Press
SKU: 9780226047867
Price: 801 CZK
Availability: InStock

Direct Selling Organizations in America

Autor: Nicole Woolsey Biggart

Jazyk:

Vazba: Brožovaná

Vydavatel: The University of Chicago Press

Dostupnost: Skladem u dodavatele

Odesíláme za 14-21 dnů

801 Kč

Tupperware Home Parties, Shaklee Corporation, Amway, Mary Kay Cosmetics--theirs is an approach to bu...

Informace o knize

Autor

Nicole Woolsey Biggart

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

1990

Stránek

231

EAN

9780226047867

ISBN

9780226047867

Enbook ID

06256578

Vydavatel

The University of Chicago Press

Hmotnost

312

Rozměry

14 x 216 x 15

Kompletní popis

Tupperware Home Parties, Shaklee Corporation, Amway, Mary Kay Cosmetics--theirs is an approach to business that violates many of the basic tenets of modern American commerce. Yet these direct selling organizations, fashioned by charismatic leaders and built upon devoted armies of door-to-door representatives, have grown to constitute an $8.5 billion a year industry and provide a livelihood for more than 5 million workers, the vast majority of them women. The first full-scale study of this industry, Charismatic Capitalism, revises the standard contention that the rationalization of social institutions is an inevitable consequence of advanced capitalism. Nicole Woolsey Biggart argues instead that less rational organizations built on social networks may actually be more economically viable.

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Charismatic Capitalism

Direct Selling Organizations in America

Informace o knize

Kompletní popis

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