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Kniha China Strother

China

Autor: Strother
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Business Expert Press
Dostupnost: Skladem u dodavatele
Odesíláme za 9-15 dnů
470 Kč
Foreign firms typically engage China as a sourcing location or as a market to sell their goods. Chin...

Informace o knize

Autor
Strother
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2012
Stránek
232
EAN
9781606492277
ISBN
1606492276
Enbook ID
01220061
Vydavatel
Business Expert Press
Hmotnost
340
Rozměry
154 x 231 x 15

Kompletní popis

Foreign firms typically engage China as a sourcing location or as a market to sell their goods. China is increasingly taking on a more prominent role in global business. After 30 years of economic reforms that have enabled China to become the workshop of the global economy, we are now witnessing the transformation of the "Middle Kingdom" into one of the world's largest consumer markets and one of the world's most productive centers of innovation. If you are interested in doing business in China, you'll need this book. This book details the history, culture, economy, marketing, sourcing, staffing, etiquette, negotiation, and daily life. Anyone hoping to achieve global business success in the 21st century must be familiar with these concepts. Strother takes you inside the requirements; what works; what won't; and so much more.

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