Kniha Content Licensing Michael Upshall

Content Licensing

Buying and Selling Digital Resources

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: U nakladatele na objednávku
Odesíláme za 28-34 dnů
1 858
Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination e...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2009
Stránek
258
EAN
9781843343332
ISBN
1843343339
Enbook ID
04854372
Hmotnost
462
Rozměry
156 x 234 x 14

Kompletní popis

Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives. * Practical tips for cost-effective licensing* Guidance on how to ensure the most effective use is made of electronic resources* Invaluable for publishers, libraries and distributors

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