Kniha Crystallizing Public Opinion Edward Bernays

Crystallizing Public Opinion

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
234
Famed as "the father of public relations," Edward Bernays pioneered the technique of working to chan...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2019
Stránek
208
EAN
9780486836584
ISBN
0486836584
Enbook ID
24151828
Hmotnost
160
Rozměry
131 x 204 x 8

Kompletní popis

Famed as "the father of public relations," Edward Bernays pioneered the technique of working to change attitudes rather than just selling products. In this 1923 classic, the first book ever written about the public relations industry, he delineates the app

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