Kniha Customer Experience C. Shaw

Customer Experience

Future Trends and Insights

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 5-8 dnů
1 186
Customer Experience is now the key differentiator as consumers and businesses alike decide among com...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2014
Stránek
199
EAN
9781349320271
ISBN
1349320277
Enbook ID
02966262
Hmotnost
341
Rozměry
155 x 12 x 14

Kompletní popis

Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share.

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