Customer Satisfaction Towards Technology

Name: Customer Satisfaction Towards Technology
Brand: VDM Verlag
SKU: 9783639334272
Price: 1174 CZK
Availability: InStock

Autor: Kausar Khawaja

Jazyk:

Vazba: Brožovaná

Vydavatel: VDM Verlag

Dostupnost: U nakladatele na objednávku

Odesíláme za 17-27 dnů

1 174 Kč

In Pakistan a tremendous rise in the usage of ATM has been seen. This could be because of more ATMs...

Informace o knize

Autor

Kausar Khawaja

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2011

Stránek

EAN

9783639334272

ISBN

3639334272

Enbook ID

06840099

Vydavatel

VDM Verlag

Hmotnost

113

Rozměry

152 x 229 x 4

Kompletní popis

In Pakistan a tremendous rise in the usage of ATM has been seen. This could be because of more ATMs installed in near by vicinity and the interconnectivity of all banks also facilitates customers to withdraw cash from ATMs of other banks. Present study was conducted in which Quantitative data was collected through Questionnaires and interviews from Telecom sector, Entrepreneurs and Universities. Qualitative data was collected through past literature and bank reports. Review of the literature and 80% respondents suggested that only Factors: Benefit and Relationship have a positive impact on customer satisfaction. It was also investigated that customers of different age groups, Education level and Occupation view technology differently,according to their usage and need. Current research proposes a conceptual model that can be used by the organizations for exploring the customer satisfaction towards technology.

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