Does Marketing Need Reform?: Fresh Perspectives on the Future
Fresh Perspectives on the Future
Autor:
Jagdish N. Sheth, Rajendra S. Sisodia
Dostupnost:
Skladem u dodavatele
Odesíláme za 14-21 dnů
1 850
Kč
Many marketers fear that the field's time-worn principles are losing touch with realities. This book...