E-Business Essentials

Name: E-Business Essentials
Brand: Springer, Berlin
SKU: 9783031396250
Price: 2457 CZK
Availability: InStock

Building a Successful Online Enterprise

Autor: Hamed Taherdoost

Jazyk:

Vazba: Pevná

Vydavatel: Springer, Berlin

Dostupnost: Skladem u dodavatele

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This textbook presents comprehensive treatment of the e-business environment and the tools and strat...

Informace o knize

Autor

Hamed Taherdoost

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2023

Stránek

438

EAN

9783031396250

Enbook ID

43703938

Vydavatel

Springer, Berlin

Hmotnost

820

Rozměry

155 x 235

Kompletní popis

This textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business.

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E-Business Essentials

Building a Successful Online Enterprise

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také