E-Shock

Name: E-Shock
Brand: Palgrave Macmillan
SKU: 9781349147762
Price: 839 CZK
Availability: InStock

The electronic shopping revolution: strategies for retailers and manufacturers

Autor: Michael De Kare-Silver

Jazyk:

Vazba: Brožovaná

Vydavatel: Palgrave Macmillan

Dostupnost: Skladem u dodavatele

Odesíláme za 10-18 dnů

839 Kč

Highly Recommended - 1999 MCA Book Awards This book examines for the first time the impact of the...

Informace o knize

Autor

Michael De Kare-Silver

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

1998

Stránek

279

EAN

9781349147762

ISBN

1349147761

Enbook ID

03614551

Vydavatel

Palgrave Macmillan

Hmotnost

452

Rozměry

155 x 235 x 16

Kompletní popis

Highly Recommended - 1999 MCA Book Awards This book examines for the first time the impact of the electronic shopping revolution on the major retailers and manufacturers of today. It identifies which companies will feel the greatest impact of the changes and how that will vary by industry sector. It describes the strategic options available and how they can best be pursued and made successful. It sets out a roadmap for retailers and manufacturers to think and plan their way through this new revolution and master the changing needs and expectations of the twenty-first century consumer.

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E-Shock

The electronic shopping revolution: strategies for retailers and manufacturers

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také