Kniha Gamification Stefan Stieglitz

Gamification

Using Game Elements in Serious Contexts

Jazyk: Angličtina
Vazba: Pevná
Dostupnost: Skladem u dodavatele
Odesíláme za 10-13 dnů
4 111
This compendium introduces game theory and gamification to a number of different domains and describ...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2016
Stránek
164
EAN
9783319455556
ISBN
3319455559
Enbook ID
13634026
Hmotnost
3908
Rozměry
155 x 235 x 15

Kompletní popis

This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections - each containing several cases - that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

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