Global Strategy

Name: Global Strategy
Brand: Oxford University Press Inc
SKU: 9780195167207
Price: 1149 CZK
Availability: InStock

Creating and Sustaining Advantage across Borders

Autor: Andrew Inkpen, Kannan Ramaswamy

Jazyk:

Vazba: Pevná

Vydavatel: Oxford University Press Inc

Dostupnost: Skladem u dodavatele

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Global Strategy deals with the question of how firms can compete in a global environment. Andrew Ink...

Informace o knize

Autor

Andrew Inkpen, Kannan Ramaswamy

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2005

Stránek

264

EAN

9780195167207

ISBN

0195167201

Enbook ID

04516084

Vydavatel

Oxford University Press Inc

Hmotnost

530

Rozměry

163 x 240 x 21

Kompletní popis

Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and ethical issues in international business. By integrating academic research with practical examples and case studies the book informs students and managers of global business about a diverse set of important strategic issues.

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Global Strategy

Creating and Sustaining Advantage across Borders

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také