Menu
Zjistit stav objednávky
Kontaktujte nás
Kniha Guide To Software Export: A Handbook For International Software Sales Roger A. Philips

Guide To Software Export: A Handbook For International Software Sales

Autor: Roger A. Philips
Jazyk: Angličtina
Vazba: Pevná
Vydavatel: Taylor & Francis Inc
Dostupnost: Očekávaný dotisk
Termín neznámý
4 818 Kč
An ideal reference source for CEOs, marketing and sales managers, sales consultants, and students of...

Informace o knize

Autor
Roger A. Philips
Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
1998
Stránek
240
EAN
9780789001436
ISBN
9780789001436
Enbook ID
06693280
Vydavatel
Taylor & Francis Inc
Hmotnost
600
Rozměry
156 x 216 x 22

Kompletní popis

An ideal reference source for CEOs, marketing and sales managers, sales consultants, and students of international marketing, Guide to Software Export provides a step-by-step approach to initiating or expanding international software sales. It teaches you how to examine critically your candidate product for exportability; how to find distributors, agents, and resellers abroad; how to identify the best distribution structure for export; and much, much more!

Not content with providing just the guidelines for setting up, expanding, and managing your international sales channels, Guide to Software Export advises you on pitfalls to avoid, important legal and financial considerations associated with software export, and essential market and distribution information. In an effort to cover all the bases, this comprehensive text also discusses:

  • negotiating partnerships
  • electronic marketing
  • evaluating the competition
  • cultural assumptions and biases
  • adapting software for use in Asian markets
  • information sources on the Internet
  • distribution channel strategies

    If you’re not satisfied with your company’s international sales performance or you want to get into the global market, Guide to Software Export can help you guide your company through the transition. With the book’s easy-to-follow advice and checkpoints, you are sure to bring new levels of success to your company, so act now and get out in the forefront of software exporting.

Mohlo by vás zajímat

Making Sense of Children's Drawings

John Willats
1 570 Kč

Art of Problem Posing

Marion I. Walter
1 314 Kč

Excavations in Iona 1964 to 1974

Richard Reece
2 523 Kč

Italian Fascism and the Female Body

Gigliola Gori
5 122 Kč

Migration and the International Labor Market 1850-1939

Tim Hatton
3 875 Kč

Haptic Interfaces based on Smart Materials

Nicola Sgambelluri
1 173 Kč

Traduction de L'Essai Sur L'Homme de Pope

Alexander Pope
749 Kč

CSB Day-by-Day Chronological Bible

George H. Guthrie
577 Kč

Zákaznicí kteří koupili tuto knihu koupili také

Bei dir ist die Quelle des Lebens, und in deinem Licht sehen wir das Licht (Psalm 36,10)

Stephan Da Re
474 Kč

Interkulturelles Management

Christine Fussinger
1 151 Kč

Ideas y pol­tica de la independencia chilena

COLLIER
979 Kč

L'HOMME DU GRAND HOTEL

Musso
863 Kč