Kniha How to Win at CRM Seth Kinnett

How to Win at CRM

Strategy, Implementation, Management

Autor: Seth Kinnett
Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
1 431
This book provides clarity and guidance on effective strategy, implementation and management of CRM....

Informace o knize

Autor
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2020
Stránek
220
EAN
9780367657888
ISBN
0367657880
Enbook ID
33061635
Hmotnost
440
Rozměry
156 x 234

Kompletní popis

This book provides clarity and guidance on effective strategy, implementation and management of CRM. It explores both the conceptual and cultural context of CRM initiatives along with the particulars of CRM system implementation and management. In order to provide this clarity, it surveyed the existing academic publications surrounding CRM, sales f

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