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Kniha Identifying Consumption Robert Dunn

Identifying Consumption

Subjects and Objects in Consumer Society

Autor: Robert Dunn
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Temple University Press,U.S.
Dostupnost: Skladem u dodavatele v malém množství
Odesíláme za 13-18 dnů
668 Kč
"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics o...

Informace o knize

Autor
Robert Dunn
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2008
Stránek
232
EAN
9781592138708
ISBN
1592138705
Enbook ID
05087512
Vydavatel
Temple University Press,U.S.
Hmotnost
296
Rozměry
210 x 141 x 22

Kompletní popis

"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics of the consumer marketplace - and thus how consumption and identity inform each other. Robert Dunn brings together the various theories of spending and develops a mode of analysis concentrating on the individual subjectivity of consumption. By doing so, he addresses how we spend and its relationship with status and lifestyle. Dunn provides a comprehensive guide to the study of modern consumer behaviour before summarizing and critiquing the major theories of consumption. At this juncture, he proposes a method of analysis that focuses on the significance of status and lifestyle in social relations that can help explain how the consumer marketplace is shaped. He concludes by raising issues about different ways of consuming and the relationship between consumption and identity.

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