Kniha Interfirm Networks Gérard Cliquet

Interfirm Networks

Franchising, Cooperatives and Strategic Alliances

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 5-8 dnů
2 286
The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2016
Stránek
320
EAN
9783319358505
ISBN
3319358502
Enbook ID
14208410
Hmotnost
5037
Rozměry
155 x 235 x 17

Kompletní popis

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation.

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