Kniha Introduction to E-commerce Zheng Qin

Introduction to E-commerce

Jazyk: Angličtina
Vazba: Pevná
Vydavatel: Springer, Berlin
Dostupnost: Skladem u dodavatele
Odesíláme za 10-13 dnů
2 679
This book brings together the new trends, new knowledge, new methods and new tools in the developmen...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2024
Stránek
300
EAN
9789819777891
Enbook ID
46574900
Vydavatel
Hmotnost
1199
Rozměry
155 x 235

Kompletní popis

This book brings together the new trends, new knowledge, new methods and new tools in the development of e-commerce in China and global, and appropriately expounds the basic concepts and cultural concepts of e-commerce from the perspective of e-commerce basic knowledge and e-commerce culture. The key technology involved including e-commerce support, payment and security  are introduced. This book highlights the practical application of the applied psychology of e-commerce in business activities, and expounds the system structure, transaction mode and decision-making strategy paradigm of e-commerce with typical examples. This book helps readers to understand the  basic concepts, the latest knowledge and the way of e-commerce development. This book elaborates the theory, specific tools, methods and practical experience, which can be used as a textbook or professional book for e-commerce courses, and also a reference book for interested readers.

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