Knowledge Discovery for Effective Customer Segmentation

Name: Knowledge Discovery for Effective Customer Segmentation
Brand: Scholars Press
SKU: 9786202311274
Price: 1180 CZK
Availability: InStock

Autor: Belete Biazen Bezabeh, Getachew Jemaneh

Jazyk:

Vazba: Brožovaná

Vydavatel: Scholars Press

Dostupnost: Skladem u dodavatele

Odesíláme za 8-11 dnů

1 180 Kč

CRM is a process by which an organization maximizes customer satisfaction in an effort to increase l...

Informace o knize

Autor

Belete Biazen Bezabeh, Getachew Jemaneh

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2018

Stránek

124

EAN

9786202311274

Enbook ID

19650654

Vydavatel

Scholars Press

Hmotnost

203

Rozměry

150 x 220 x 7

Kompletní popis

CRM is a process by which an organization maximizes customer satisfaction in an effort to increase loyalty and retain customers business over their lifetimes. On the other hand, customer segmentation is the grouping of customers into different groups based on their common attributes and it is the main part of CRM. CRM is a process by which a company maximizes customer satisfaction in an effort to increase loyalty and retain customers business over their lifetimes. The primary goals of CRM are to build long term and profitable relationships with chosen customers and get closer to those customers at every point of contact

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Knowledge Discovery for Effective Customer Segmentation

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Kompletní popis

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