Management in a Dynamic Environment

Name: Management in a Dynamic Environment
Brand: Springer, Berlin
SKU: 9783658451158
Price: 897 CZK
Availability: InStock

Concepts, Methods, and Tools

Autor: Rico Baldegger

Jazyk:

Vazba: Brožovaná

Vydavatel: Springer, Berlin

Dostupnost: Skladem u dodavatele

Odesíláme za 5-8 dnů

897 Kč

This open-access book provides basic management knowledge in a concise and structured way. Fundament...

Informace o knize

Autor

Rico Baldegger

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2024

Stránek

300

EAN

9783658451158

Enbook ID

46022762

Vydavatel

Springer, Berlin

Hmotnost

624

Rozměry

168 x 240

Kompletní popis

This open-access book provides basic management knowledge in a concise and structured way. Fundamental aspects of management are described, based on which a model of the enterprise is outlined. This allows readers to find their way around easily, reflect, set new approaches in context, and examine them critically. The practical examples, the interpretation questions, and the short case studies at the end of each chapter facilitate the transition from theory to practice. Sustainability, corporate responsibility, and circular business have been extended for this second edition. Current practical examples have been included (e.g., UBS merger, Rolex, Nestlé, Logitech, Netflix, Ferrero), and company examples have been updated or replaced. In addition, the company model has been adapted, media have been added as stakeholders, and the environmental spheres, according to PESTEL, have been included. The chapter on corporate culture has been extended with additional models which rely on concepts of leadership style.This textbook has been recommended and developed for university courses in Germany, Austria and Switzerland.

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Management in a Dynamic Environment

Concepts, Methods, and Tools

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také