Kniha Manager's Guide to Distribution Channels Gorchels

Manager's Guide to Distribution Channels

Autor: Gorchels
Jazyk: Angličtina
Vazba: Pevná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
1 122
Channel management has become one of the important components of a firm's competitive strategy, with...

Informace o knize

Autor
Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2004
Stránek
320
EAN
9780071428682
ISBN
0071428682
Enbook ID
04010739
Hmotnost
520
Rozměry
162 x 240 x 29

Kompletní popis

Channel management has become one of the important components of a firm's competitive strategy, with mistakes often costing companies millions - and channel managers their careers. This title provides managers and decision makers with tools and go-to-market strategies for refining channel strategies and managing distribution relationships.

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