Kniha Managing Green Issues Tom Curtin

Managing Green Issues

Autor: Tom Curtin
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Palgrave Macmillan
Dostupnost: Skladem u dodavatele v malém množství
Odesíláme za 11-15 dnů
1 310
The management of environmental or green issues has become a key concern for many companies. Not onl...

Informace o knize

Autor
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2000
Stránek
205
EAN
9781349422968
Enbook ID
12043400
Vydavatel
Hmotnost
285
Rozměry
140 x 216 x 13

Kompletní popis

The management of environmental or green issues has become a key concern for many companies. Not only do green issues influence how an organisation is seen and how its reputation is judged, it has huge implications for the organisation's success, brand values and the sales decisions of consumers towards its products. This book contains much practical advice, with case studies, and will guide the modern organisation on how to channel environmental issues to gain competitive advantage.

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