Kniha Managing High-Tech Services Using a CRM Strategy Donald F. Blumberg

Managing High-Tech Services Using a CRM Strategy

Jazyk: Angličtina
Vazba: Pevná
Dostupnost: 50 % šance
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Explores how to manage and direct any service organization utilizing a high tech strategy supported...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2002
Stránek
376
EAN
9781574443462
ISBN
9781574443462
Enbook ID
06704255
Hmotnost
676
Rozměry
156 x 234 x 25

Kompletní popis

Explores how to manage and direct any service organization utilizing a high tech strategy supported by the Customer Relationship Management (CRM) infrastructure. This book shows you how to rethink the basic service business model and the key operational dynamics in order to optimize your service business, both strategically and tactically.

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