Kniha Media Ownership Gillian Doyle

Media Ownership

The Economics and Politics of Convergence and Concentration in the UK and European Media

Autor: Gillian Doyle
Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-20 dnů
1 056
The digital revolution is transforming media and communications industries worldwide, and media comp...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2002
Stránek
192
EAN
9780761966814
ISBN
0761966811
Enbook ID
04686319
Hmotnost
306
Rozměry
160 x 231 x 12

Kompletní popis

The digital revolution is transforming media and communications industries worldwide, and media companies are keen to emerge at the forefront of an increasingly transnational and competitive communications marketplace. However, the volume and scale of mergers and alliances involving media players has raised considerable challenges for regulators and state authorities alike. Media Ownership: - Investigates the commercial and strategic advantages of consolidation and cross-media expansion - Examines the socio-political and cultural implications of media concentration - Analyzes how policy makers have responded to media concentration and convergence - Assesses the relationship between media ownership and economic performance - Looks at the balance of power between politicians and media owners This book offers an up-to-date critical overview of the contemporary media environment, as such it will be an essential text for all those with an interest in media economics, media policy, media law and management.

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