Methodology for Creating Business Knowledge

Autor: Ingeman Arbnor, Bjorn Bjerke

Jazyk:

Vazba: Pevná

Vydavatel: SAGE Publications Ltd

Dostupnost: Skladem u dodavatele

Odesíláme za 14-20 dnů

4 392 Kč

'Arbnor and Bjerke's deep insight into theory construction and their honest appraisal of knowledge c...

Informace o knize

Autor

Ingeman Arbnor, Bjorn Bjerke

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2008

Stránek

464

EAN

9781847870582

ISBN

1847870589

Enbook ID

05102560

Vydavatel

SAGE Publications Ltd

Hmotnost

1078

Rozměry

252 x 194 x 33

Kompletní popis

'Arbnor and Bjerke's deep insight into theory construction and their honest appraisal of knowledge creation makes this edition absolutely essential for business scholars. I recommend this book to scholars in any area of business seeking a more thoughtful and useful understanding of research methodology' - Morgan Miles, Professor of Marketing, Georgia Southern University. 'These are two authors on top of their game, using their vast experience and depth of knowledge to present a complex topic in a framework which is understandable and usable by anyone doing academic research. This third edition will ensure that this book remains the essential read for social science researchers' - David Carson, Professor of Marketing, University of Ulster. Arbnor and Bjerke's best-selling text, first published in 1997, remains unrivalled; both in its contemporary relevance to research methodology, and in its coverage of the interplay between the philosophy of science, methodology and business. The authors make an in-depth examination into the circularity of knowledge and its foundations and analyze the repercussions for business, research and consulting. Where knowledge is a competitive necessity understanding its foundations is a necessity. The third edition has been updated to be even more relevant to the contemporary interests of business knowledge. Additional extras include: several more examples are included, plus previous examples have been updated; improved illustrations and diagrams; revised presentation makes the book easier to use; useful summaries of the key points and concepts to aide accessibility; points of reflection allow the reader to further their thinking on the topics; a glossary of terms; and, a teacher's manual which can be requested from the book's website.

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Methodology for Creating Business Knowledge

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