Kniha Multivariate Data Analysis: Pearson New International Edition Joseph F. Hair

Multivariate Data Analysis: Pearson New International Edition

Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Pearson Education
Dostupnost: 50 % šance
Prohledáme celý svět
2 375
For graduate and upper-level undergraduate marketing research courses. For over 30 years, this text...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2013
Stránek
740
EAN
9781292021904
ISBN
129202190X
Enbook ID
02085525
Vydavatel
Hmotnost
1768
Rozměry
277 x 216 x 24

Kompletní popis

For graduate and upper-level undergraduate marketing research courses. For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. Hair et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques. In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.

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