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Kniha Netflix Recommends Mattias Frey

Netflix Recommends

Algorithms, Film Choice, and the History of Taste

Autor: Mattias Frey
Jazyk: Angličtina
Vazba: Pevná
Vydavatel: University of California Press
Dostupnost: Skladem u dodavatele
Odesíláme za 10-18 dnů
2 104 Kč
Algorithmic recommender systems, deployed by media companies to suggest content based on users’ view...

Informace o knize

Autor
Mattias Frey
Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2021
Stránek
282
EAN
9780520382381
ISBN
0520382382
Enbook ID
35567161
Vydavatel
University of California Press
Hmotnost
506
Rozměry
237 x 165 x 24

Kompletní popis

Algorithmic recommender systems, deployed by media companies to suggest content based on users’ viewing histories, have inspired hopes for personalized, curated media but also dire warnings of filter bubbles and media homogeneity. Curiously, both proponents and detractors assume that recommender systems for choosing films and series are novel, effective, and widely used. Scrutinizing the world’s most subscribed streaming service, Netflix, this book challenges that consensus. Investigating real-life users, marketing rhetoric, technical processes, business models, and historical antecedents, Mattias Frey demonstrates that these choice aids are neither as revolutionary nor as alarming as their celebrants and critics maintain—and neither as trusted nor as widely used. Netflix Recommends brings to light the constellations of sources that real viewers use to choose films and series in the digital age and argues that although some lament AI’s hostile takeover of humanistic cultures, the thirst for filters, curators, and critics is stronger than ever.

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