Kniha Neuro Design Darren Bridger

Neuro Design

Understanding the Supply Chain

Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Kogan Page Ltd
Dostupnost: Skladem u dodavatele
Odesíláme za 3-6 dnů
768
Today, businesses of all sizes generate a great deal of creative graphic media and content, includin...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2017
Stránek
264
EAN
9780749478889
ISBN
0749478888
Enbook ID
11479291
Vydavatel
Hmotnost
418
Rozměry
156 x 233 x 14

Kompletní popis

Today, businesses of all sizes generate a great deal of creative graphic media and content, including websites, presentations, videos and social media posts. Most big companies, including Procter & Gamble, Coca-Cola, Tesco and Google, now use neuroscience research and theories to optimise their digital content. Neuro Design opens up this new world of neuromarketing design theories and recommendations, and describes insights from the growing field of neuroaesthetics that will enable readers to enhance customer engagement with their website and boost profitability.

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