Kniha New Publicity Kit Jeanette Smith

New Publicity Kit

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
606
A public relations specialist with over 40 years of experience provides up-to-the-minute information...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
1995
Stránek
352
EAN
9780471080145
ISBN
0471080144
Enbook ID
04887396
Hmotnost
794
Rozměry
208 x 275 x 20

Kompletní popis

A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Actual releases from professional publicists enable readers to utilize these samples in order to prepare top-quality press releases. Features advice on how to get along with the news media, prepare press kits and hold a press conference, photo transmissions, statistics on media readers, viewers and listeners plus reasons why releases are rejected and how to avoid them.

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