Notes from the Brand Stand

Name: Notes from the Brand Stand
Brand: Shadow Group Publishing
SKU: 9798993426204
Price: 433 CZK
Availability: InStock

Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Autor: Warren Kornblum

Jazyk:

Vazba: Brožovaná

Vydavatel: Shadow Group Publishing

Dostupnost: Skladem u dodavatele

Odesíláme za 14-21 dnů

433 Kč

Some Brands Capture Our Attention. The Great Ones Win Our Hearts.In Notes from the Brand Stand, Warr...

Informace o knize

Autor

Warren Kornblum

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2026

Stránek

192

EAN

9798993426204

Enbook ID

51230326

Vydavatel

Shadow Group Publishing

Hmotnost

230

Rozměry

140 x 216 x 10

Kompletní popis

Some Brands Capture Our Attention. The Great Ones Win Our Hearts.

In Notes from the Brand Stand, Warren Kornblum draws on decades of experience-ranging from founding his own agency to guiding iconic global brands and advising billion-dollar companies as well as ambitious startups. His core truth is clear: the strongest brands don't just capture market share-they earn Share of Heart.

Through stories, insights, and reflections, Kornblum explores how brands earn trust, embody purpose, and demonstrate their values every day. You'll be reminded that purpose must be felt, connection endures longer than promotion, and trust is fostered by living what you stand for.

Notes from the Brand Stand is both insightful and inspiring-a book about the beliefs behind the greatest brands and the lasting connections that make people truly care about them.

Great brands earn a place in people's hearts-and this book will explain why.

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Notes from the Brand Stand

Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také