Nudging

Name: Nudging
Brand: Karolinum Press, Charles University
SKU: 9788024655031
Price: 341 CZK
Availability: InStock

A Tool to Influence Human Behavior in Health Policy

Autor: Radek Kovacs, Frantisek Ochrana

Jazyk:

Vazba: Brožovaná

Vydavatel: Karolinum Press, Charles University

Dostupnost: Skladem u dodavatele

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341 Kč

"Behavioral economics sees “nudges” as ways to encourage people to re-evaluate their priorities in s...

Informace o knize

Autor

Radek Kovacs, Frantisek Ochrana

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2023

Stránek

215

EAN

9788024655031

Enbook ID

43621896

Vydavatel

Karolinum Press, Charles University

Hmotnost

210

Rozměry

146 x 203

Kompletní popis

"Behavioral economics sees “nudges” as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits. This book examines nudging as a tool for influencing human behavior in health policy. The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological and praxeological analysis of human behavior. On the basis of detailed analyses of the literature and a systemic review, nudging tools are defined in the paradigm of prospect theory. In addition to the theoretical contribution, the book also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus. "

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Nudging

A Tool to Influence Human Behavior in Health Policy

Informace o knize

Kompletní popis

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