Propaganda

Name: Propaganda
Brand: Lushena Books
SKU: 9798890969460
Price: 347 CZK
Availability: InStock

Autor: Edward L. Bernays

Jazyk:

Vazba: Brožovaná

Vydavatel: Lushena Books

Dostupnost: Skladem u dodavatele

Odesíláme za 9-15 dnů

347 Kč

Propaganda by Edward L. Bernays is a seminal work that explores the mechanics of influence and the r...

Informace o knize

Autor

Edward L. Bernays

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2024

Stránek

158

EAN

9798890969460

Enbook ID

47169416

Vydavatel

Lushena Books

Hmotnost

191

Rozměry

140 x 216 x 11

Kompletní popis

Propaganda by Edward L. Bernays is a seminal work that explores the mechanics of influence and the role of public relations in shaping public opinion. Published in 1928, the book offers a candid look at how information can be strategically disseminated to guide societal attitudes and behaviors. Bernays, often regarded as the "Father of Public Relations," builds on insights from psychology and sociology to argue that propaganda is an essential tool for governance in modern society.

Bernays' insights are more pertinent than ever in an era dominated by social media, targeted advertising, and "fake news." Understanding his ideas can shed light on how narratives are constructed and disseminated in modern society.

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