Více než 4 miliony titulů v angličtině i dalších jazycích! Objevte svůj nový příběh ještě dnes!

Prosperity

Name: Prosperity
Brand: Oxford University Press
SKU: 9780198866824
Price: 332 CZK
Availability: InStock

Autor: Mayer, Colin (Peter Moores Professor of Management Studies, Peter Moores Professor of Management Studies, Said Business School, University of Oxford, UK)

Jazyk:

Vazba: Brožovaná

Vydavatel: Oxford University Press

Dostupnost: Skladem u dodavatele

Odesíláme za 9-15 dnů

332 Kč

What is business for? Day one of a business course will tell you: it is to maximise shareholder prof...

Informace o knize

Autor

Mayer, Colin (Peter Moores Professor of Management Studies, Peter Moores Professor of Management Studies, Said Business School, University of Oxford, UK)

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2021

Stránek

288

EAN

9780198866824

ISBN

0198866828

Enbook ID

33091621

Vydavatel

Oxford University Press

Hmotnost

310

Rozměry

214 x 135 x 32

Kompletní popis

What is business for? Day one of a business course will tell you: it is to maximise shareholder profit. This single idea pervades all our thinking and teaching about business around the world but it is fundamentally wrong, Colin Mayer argues. It has had disastrous and damaging consequences for our economies, environment, politics, and societies. In this urgent call for reform, Prosperity challenges the fundamentals of business thinking. It sets out a comprehensive new agenda for establishing the corporation as a unique and powerful force for promoting economic and social wellbeing in its fullest sense - for customers and communities, today and in the future. First Professor and former Dean of the Säid Business School in Oxford, Mayer is a leading figure in the global discussion about the purpose and role of the corporation. In Prosperity, he presents a radical and carefully considered prescription for corporations, their ownership, governance, finance, and regulation. Drawing together insights from business, law, economics, science, philosophy, and history, he shows how the corporation can realize its full potential to contribute to economic and social wellbeing of the many, not just the few. Prosperity tells us not only how to create and run successful businesses but also how policy can get us there and fix our broken system.