Kniha Risks and Rewards Jan Benjamin Engelmann

Risks and Rewards

The Neurobiological Basis of their Impact on Decision-Making

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: U nakladatele na objednávku
Odesíláme za 17-27 dnů
1 617
As human beings we live in an unpredictable and complex world. To reach our goals, we are often requ...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2009
Stránek
184
EAN
9783639202908
Enbook ID
06828286
Hmotnost
290
Rozměry
150 x 220 x 11

Kompletní popis

As human beings we live in an unpredictable and complex world. To reach our goals, we are often required to evaluate the costs and benefits of potential actions we could take. Despite the complexities of our environment, we have learned to adapt to the presence of uncertainty in our decisions and generally make choices that best ensure our wellbeing. When faced with a decision, how are we able to compute the most advantageous course of action among a multitude of potential alternatives in an unpredictable environment? How does our brain accomplish this task? Recent advances in neuroscience, particularly in neuroimaging methods such as functional Magnetic Resonance Imaging (fMRI), have enabled researchers to investigate such complex questions. This book examines how rewards and risks influence the way we behave. The first part of this book reviews recent literature on the neurobiological basis of reward processing. The second part comprises a collection of studies in the fields of neuroeconomics and cognitive neuroscience that investigate the impact of rewards and risks on human behavior and brain function in a variety of decision-making settings.

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