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Scrum for Sales

Name: Scrum for Sales
Brand: Springer Nature Switzerland AG
SKU: 9783030829773
Price: 1677 CZK
Availability: InStock

Autor: Michael J. Scherm

Jazyk:

Vazba: Pevná

Vydavatel: Springer Nature Switzerland AG

Dostupnost: Skladem u dodavatele

Odesíláme za 10-13 dnů

1 677 Kč

Many companies want to make their sales agile. Some of them have tried to set up agile sales organiz...

Informace o knize

Autor

Michael J. Scherm

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2021

Stránek

276

EAN

9783030829773

ISBN

3030829774

Enbook ID

37363397

Vydavatel

Springer Nature Switzerland AG

Hmotnost

582

Rozměry

160 x 241 x 21

Kompletní popis

Many companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework "Scrum" should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations. It contains concrete guidelines, real-world examples, and useful tools to create the necessary change step by step and built to last.