Kniha Scrum for Sales Michael J. Scherm

Scrum for Sales

Jazyk: Angličtina
Vazba: Pevná
Dostupnost: Skladem u dodavatele
Odesíláme za 10-13 dnů
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Many companies want to make their sales agile. Some of them have tried to set up agile sales organiz...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2021
Stránek
276
EAN
9783030829773
ISBN
3030829774
Enbook ID
37363397
Hmotnost
582
Rozměry
160 x 241 x 21

Kompletní popis

Many companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework "Scrum" should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations. It contains concrete guidelines, real-world examples, and useful tools to create the necessary change step by step and built to last.

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