Social Network Analysis for Startups

Name: Social Network Analysis for Startups
Brand: O'Reilly Media
SKU: 9781449306465
Price: 589 CZK
Availability: InStock

Autor: Maksim Tsvetovat, Alexander Kouznetsov

Jazyk:

Vazba: Brožovaná

Vydavatel: O'Reilly Media

Dostupnost: Skladem u dodavatele

Odesíláme za 9-15 dnů

589 Kč

SNA techniques are derived from sociological and social-psychological theories and take into account...

Informace o knize

Autor

Maksim Tsvetovat, Alexander Kouznetsov

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2011

Stránek

190

EAN

9781449306465

ISBN

1449306462

Enbook ID

04802369

Vydavatel

O'Reilly Media

Hmotnost

360

Rozměry

179 x 233 x 11

Kompletní popis

SNA techniques are derived from sociological and social-psychological theories and take into account the whole network (or, in case of very large networks such as Twitter -- a large segment of the network). Thus, we may arrive at results that may seem counter-intuitive -- e.g. that Jusin Bieber (7.5 mil. followers) and Lady Gaga (7.2 mil. followers) have relatively little actual influence despite their celebrity status -- while a middle-of-the-road blogger with 30K followers is able to generate tweets that "go viral" and result in millions of impressions. O'Reilly's "Mining Social Media" and "Programming Collective Intelligence" books are an excellent start for people inteseted in SNA. This book builds on these books' foundations to teach a new, pragmatic, way of doing SNA. I would like to write a book that links theory ("why is this important?", "how do various concepts interact?", "how do I interpret quantitative results?") and practice -- gathering, analyzing and visualizing data using Python and other open-source tools.

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