Soft Power in China

Name: Soft Power in China
Brand: PALGRAVE MACMILLAN
SKU: 9780230108622
Price: 2567 CZK
Availability: InStock

Public Diplomacy through Communication

Autor: J. Wang

Jazyk:

Vazba: Pevná

Vydavatel: PALGRAVE MACMILLAN

Dostupnost: Skladem u dodavatele v malém množství

Odesíláme za 13-18 dnů

2 567 Kč

The idea of soft power figures crucially in the story of China's re-emergence as a global power. Whi...

Informace o knize

Autor

J. Wang

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2010

Stránek

219

EAN

9780230108622

ISBN

0230108628

Enbook ID

04551603

Vydavatel

PALGRAVE MACMILLAN

Hmotnost

396

Rozměry

150 x 221 x 17

Kompletní popis

The idea of soft power figures crucially in the story of China's re-emergence as a global power. While the debate on the intentions and merits of its global outreach continues, China has embarked on its quest for an image makeover. Soft Power in China describes and explains the scope of country's pursuit of soft power through public diplomacy and international communication. What kinds of images does China want to refashion and project? What is the role of the government vis-a-vis that of other institutional and social actors in these efforts? What kinds of tensions and pressures has China experienced? Where do the programs stand in terms of their impact on the country's image? What do all these efforts mean to the broader discussion on the study and practice of public diplomacy and national image management? This book represents a collaborative effort to address these questions.

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

Soft Power in China

Public Diplomacy through Communication

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také