Kniha Sport Management Bill Karen

Sport Management

Autor: Bill Karen
Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: Skladem u dodavatele
Odesíláme za 14-20 dnů
839
This is a core text for all those on Sport Management and Sports Studies courses. It examines both t...

Informace o knize

Autor
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2009
Stránek
256
EAN
9781844452637
ISBN
1844452638
Enbook ID
04266065
Hmotnost
464
Rozměry
169 x 245 x 18

Kompletní popis

This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provides a critical understanding of the complex and dynamic relationship between sport, business and management. The reader is supported through accessible theoretical explanation, real-life examples and case studies, learning activities and guidance on further study.

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