Kniha Strategic Foresight Alfred Marcus

Strategic Foresight

Autor: Alfred Marcus
Jazyk: Angličtina
Vazba: Pevná
Vydavatel: Palgrave Macmillan
Dostupnost: Skladem u dodavatele
Odesíláme za 9-15 dnů
1 155
Scenario planning is the principles, methods, and techniques for looking forward into the future and...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2009
Stránek
209
EAN
9780230611726
ISBN
0230611729
Enbook ID
04555893
Vydavatel
Hmotnost
477
Rozměry
152 x 229 x 20

Kompletní popis

Scenario planning is the principles, methods, and techniques for looking forward into the future and trying to anticipate and influence what is to come next. This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The purpose is to shed new light on scenarios and scenario-like thinking in organizations for managers at every level within a company. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.

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