Strategy Bites Back

Name: Strategy Bites Back
Brand: PEARSON Education Limited
SKU: 9780273721840
Price: 407 CZK
Availability: InStock

Autor: Henry Mintzberg

Jazyk:

Vazba: Brožovaná

Vydavatel: PEARSON Education Limited

Dostupnost: Skladem u dodavatele

Odesíláme za 5-8 dnů

407 Kč

SWOTed by strategy models? Crunched by analysis? Strategy doesn't have to be this way. Strategy is...

Informace o knize

Autor

Henry Mintzberg

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2008

Stránek

240

EAN

9780273721840

ISBN

0273721844

Enbook ID

04048458

Vydavatel

PEARSON Education Limited

Hmotnost

300

Rozměry

135 x 218 x 16

Kompletní popis

SWOTed by strategy models? Crunched by analysis? Strategy doesn't have to be this way. Strategy is really all about being different. Thinking about it shouldn't make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy. * Strategy as a Little Black Dress * Forecasting: Whoops! * Management and Magic * Strategy and the Art of Seduction * The Soft Underbelly of Hard Data * Strategy as destiny * Jack Welch on Planning * The Seven Deadly Sins of Planning * Strategy One Step at a Time and many, many more. Why not have a good time reading a strategy book for a change?

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Strategy Bites Back

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