Strategy Builder - How to Create and Communicate More Effective Strategies

Name: Strategy Builder - How to Create and Communicate More Effective Strategies
Brand: John Wiley & Sons Inc
SKU: 9781118707234
Price: 832 CZK
Availability: InStock

Autor: Stephen Cummings, Duncan Angwin

Jazyk:

Vazba: Pevná

Vydavatel: John Wiley & Sons Inc

Dostupnost: Skladem u dodavatele

Odesíláme za 3-5 dnů

832 Kč

The effective conditions for selling a strategy are not that different from a public presentation or...

Informace o knize

Autor

Stephen Cummings, Duncan Angwin

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2015

Stránek

256

EAN

9781118707234

ISBN

1118707230

Enbook ID

04952261

Vydavatel

John Wiley & Sons Inc

Hmotnost

1064

Rozměry

235 x 239 x 26

Kompletní popis

The effective conditions for selling a strategy are not that different from a public presentation or a coach seeking to get his players to change tack. For a new approach to succeed you need 'buy in'. Billy Beane's Oakland A's viewed the new equations that would change the game of baseball with suspicion and contempt, until his assistant pitcotrliazed them in terms of the geometries of baseball with which they are familiar (a step nicely captured in the movie Moneyball). Similarly, your stakeholders (bosses, employees, peers, government officials, and investors), are already making judgments about how much they will engage with you and your strategy within seven seconds of you beginning to explain it. They (and you) are making strategic decisions at a glance. So how do you best captivate your potential stakeholders in your strategic endeavours? Over the past 5 years, partly as a result of the increasing use of digital learning materials, there has been a rush of 'visual guides'. Cummings and Angwin have refined this approach to combine a quick guide to key management frameworks with an interactive 'how to adapt the model' approach plus comments and tweets from experts around the world.

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

Strategy Builder - How to Create and Communicate More Effective Strategies

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také