Strategy Express

Name: Strategy Express
Brand: John Wiley and Sons Ltd
SKU: 9781841127071
Price: 249 CZK
Availability: InStock

Autor: John Middleton, Bob Gorzynski

Jazyk:

Vazba: Brožovaná

Vydavatel: John Wiley and Sons Ltd

Dostupnost: Skladem u dodavatele

Odesíláme za 14-20 dnů

249 Kč

Strategy Express is the fast track route to mastering the essential aspects of strategy. It covers a...

Informace o knize

Autor

John Middleton, Bob Gorzynski

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2006

Stránek

130

EAN

9781841127071

ISBN

1841127078

Enbook ID

01433423

Vydavatel

John Wiley and Sons Ltd

Hmotnost

152

Rozměry

126 x 173 x 8

Kompletní popis

Strategy Express is the fast track route to mastering the essential aspects of strategy. It covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen. It gives examples and lessons from benchmark companies, including Sony, eBay, Tesco, and Apple, as well as ideas from the smartest thinkers in the strategy field. It includes a glossary of key concepts and a comprehensive resources guide. Strategy Express lays bare a complex and commonly misunderstood subject so you can master the concepts and apply the thinking...fast.

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Strategy Express

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