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Kniha Book Publishing Industry Albert N Greco

Book Publishing Industry

Autor: Albert N Greco
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Taylor & Francis Ltd
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
2 247 Kč
The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks)...

Informace o knize

Autor
Albert N Greco
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2013
Stránek
490
EAN
9780415887243
ISBN
0415887240
Enbook ID
01328965
Vydavatel
Taylor & Francis Ltd
Hmotnost
718
Rozměry
155 x 226 x 27

Kompletní popis

The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry. A Companion Website features PowerPoints on market structure and editorial processes as well as bibliographies and up-to-date industry statistics.

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