The Content Pool

Name: The Content Pool
Brand: XML Press
SKU: 9781937434014
Price: 664 CZK
Availability: InStock

Leveraging Your Company's Largest Hidden Asset

Autor: Alan J Porter

Jazyk:

Vazba: Brožovaná

Vydavatel: XML Press

Dostupnost: Skladem u dodavatele

Odesíláme za 9-15 dnů

664 Kč

All companies, no matter what industry they are in, or what product or service they create, do four...

Informace o knize

Autor

Alan J Porter

Jazyk

Angličtina

Vazba

Kniha - Brožovaná

Vydáno

2012

Stránek

246

EAN

9781937434014

ISBN

193743401X

Enbook ID

12510132

Vydavatel

XML Press

Hmotnost

290

Rozměry

140 x 216 x 13

Kompletní popis

All companies, no matter what industry they are in, or what product or service they create, do four basic things. Offer something for sale, sell it, collect the money for it, and create content about what they do. Product development, Marketing, Sales, and Finance are all recognized as essential to the organization and are often reflected by VP or CXO level responsibility, yet a company's content, which contains all of its intellectual property, is often overlooked. The Content Pool makes the case for placing content creation, management and distribution on a par with other core strategic business activities.

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

Nejčastěji hledané

Categories

Authors

Publishers

Produkty

Produkty

The Content Pool

Leveraging Your Company's Largest Hidden Asset

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také