Reader's Brain

Name: Reader's Brain
Brand: Cambridge University Press
SKU: 9781107100398
Price: 2253 CZK
Availability: InStock

How Neuroscience Can Make You a Better Writer

Autor: Yellowlees Douglas

Jazyk:

Vazba: Pevná

Vydavatel: Cambridge University Press

Dostupnost: Skladem u dodavatele

Odesíláme za 9-15 dnů

2 253 Kč

Have you ever found yourself re-reading the same sentence four or five times and thought 'I should g...

Informace o knize

Autor

Yellowlees Douglas

Jazyk

Angličtina

Vazba

Kniha - Pevná

Vydáno

2015

Stránek

225

EAN

9781107100398

ISBN

1107100399

Enbook ID

09179398

Vydavatel

Cambridge University Press

Hmotnost

370

Rozměry

135 x 205 x 15

Kompletní popis

Have you ever found yourself re-reading the same sentence four or five times and thought 'I should get more sleep'? Are you clueless as to why one paragraph just seems to 'flow' while you simply can't recall the contents of another? Guess what: you are not alone. Even the best writers fail to grasp why their writing works. The Reader's Brain is the first science-based guide to writing, employing cutting-edge research on how our minds process written language, to ensure your writing can be read quickly, assimilated easily, and recalled precisely - exactly what we need to transform anyone into a highly effective writer. Using the 5Cs - clarity, continuity, coherence, concision, and cadence - this book combines irreverent humour with easy-to-follow principles that will make readers perceive your sentences, paragraphs, and documents to be clear, concise, and effective.

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Reader's Brain

How Neuroscience Can Make You a Better Writer

Informace o knize

Kompletní popis

Mohlo by vás zajímat

Zákaznicí kteří koupili tuto knihu koupili také