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Kniha Vacation Decision-Making Alain Decrop

Vacation Decision-Making

Autor: Alain Decrop
Jazyk: Angličtina
Vazba: Pevná
Vydavatel: CABI Publishing
Dostupnost: 50 % šance
Prohledáme celý svět
4 059 Kč
This book explores the complex decision-making processes involved in choosing and buying tourism pro...

Informace o knize

Autor
Alain Decrop
Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2006
Stránek
240
EAN
9781845930400
Enbook ID
05099046
Vydavatel
CABI Publishing
Hmotnost
603
Rozměry
156 x 234 x 22

Kompletní popis

This book explores the complex decision-making processes involved in choosing and buying tourism products and services. It combines a theoretical overview of the basics of tourist behaviour and decision-making, with the results of an in-depth qualitative study of vacationers. It considers both the generic decision to go on vacation, or not, and more specific travel decisions, such as destination and accommodation type, from an individual and social point of view. It looks at how, when, and why such decisions are made, and the factors that influence the final outcome. The book concludes by rejecting existing tourist typologies in favour of a new typology of vacationers.

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