Kniha Value Driven Product Planning and Systems Engineering L.A. Wissmann

Value Driven Product Planning and Systems Engineering

Autor: L.A. Wissmann
Jazyk: Angličtina
Vazba: Pevná
Vydavatel: Springer London Ltd
Dostupnost: Skladem u dodavatele v malém množství
Odesíláme za 13-18 dnů
2 567
Engineers and scientists often need to sell an innovative idea for a new product to top management....

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Pevná
Vydáno
2007
Stránek
213
EAN
9781846289644
ISBN
9781846289644
Enbook ID
08847140
Hmotnost
1110
Rozměry
155 x 235 x 18

Kompletní popis

Engineers and scientists often need to sell an innovative idea for a new product to top management. Those who occupy product planning positions also need to be constantly scanning ideas for improving value. This book provides essential support for engineers and scientists who are required to make realistic business cases for new product concepts.

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