Kniha Alternative Market Research Methods David Longbottom

Alternative Market Research Methods

Jazyk: Angličtina
Vazba: Brožovaná
Dostupnost: 50 % šance
Prohledáme celý svět
1 781
Traditional research methods in marketing can be illuminating when used well, but all too often thei...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2016
Stránek
312
EAN
9781138843721
ISBN
9781138843721
Enbook ID
10035501
Hmotnost
494
Rozměry
157 x 237 x 26

Kompletní popis

Traditional research methods in marketing can be illuminating when used well, but all too often their data-driven results fail to provide the depth of understanding that organisations need to anticipate market needs. Alternative Market Research Metho

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