Kniha Sunday Drives Michael Larson

Sunday Drives

Nostalgic Reminiscing with the Best of Burma-Shave

Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: iUniverse
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
234
The Burma-Shave craze reached its zenith during the 1950s, with more than 7,000 signs posted across...

Informace o knize

Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2006
Stránek
120
EAN
9780595393244
ISBN
9780595393244
Enbook ID
07364644
Vydavatel
Hmotnost
186
Rozměry
152 x 229 x 7

Kompletní popis

The Burma-Shave craze reached its zenith during the 1950s, with more than 7,000 signs posted across the United States. To market Burma-Shave, Allen Odell, an advertising wordsmith, devised the concept of sequential signs to sell his shaving cream. Typically, six signs were erected, with each of the first five containing a line of verse, and the sixth trumpeting the brand name. Burma-Shave signs appeared in every state except Arizona, Nevada and New Mexico. The creative people at Burma-Shave, as well as customers who sent in jingles of their own, ultimately created more than 600 of the rhymes. In the world of advertising, Burma-Shave stood as unique, creating signs that became a part of the popular culture. Although the Burma-Shave company is no more, these fun little rhymes hold great nostalgic value for those of us who fondly remember them from our Sunday drives.

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